Alfie got a gold seal!


ALFIE is pretty excited. He's received a 2010 Oppenheim Toy Portfolio Gold Seal Award! ("Given to outstanding new products that enhance the lives of children.")

Here's what the committee had to say:
"A little gem of a story about a boy who wants to keep his old shoes. When his mother does not give in, Alfie announces he is going to run away. In one loving scene after another his mother makes sure that he will have everything he needs--water, a flashlight, batteries, peanut butter and crackers, his pillow and bear. Finally Alfie takes off. Though the ending is predictable, it is also reassuring. The drawings capture the youthful vitality of this spirited boy and the moments of bitter sweetness that make it both meaningful and memorable. "

Thank you for noticing ALFIE, Oppenheim Toy Portfolio!!